Robert Wolcott is a professor of innovation at Northwestern's Kellogg school of management, co-founder of the Kellog Innovation Network, and his articles can often be found in Forbes. Robert shared how corporations can start the ongoing process of innovation including the important step of scouting in the periphery of startups instead of just the core parts of major competitors. You can reach Robert on LinkedIn or at his email: r-wolcott@kellogg.northwestern.edu For information regarding your data privacy, visit acast.com/privacy